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When Theatre Became Celebrity Culture

The People Behind the Prints A dramatic pose. An elaborate costume. An instantly recognisable face. In nineteenth-century Japan, Kabuki was more than theatre. It was a cultural phenomenon. Actors developed…

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The Celebrities of Edo

Discovering the Floating World Before movie stars, there were Kabuki actors. Their performances attracted devoted audiences, and their portraits were collected, exchanged and admired. Publishers and artists responded by producing…

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Kunisada — An Artist Behind the Curtain

05382- 1852 Ohatsu and Iwafuji diptych — Utagawa Kunisada I Discovering the Floating World One artist. Thousands of designs. An extraordinary record of Japanese theatrical life. Utagawa Kunisada was among…

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From Advertisement to Cultural Artifact

These works were created to sell products. Today they tell us much more. They preserve the aspirations of Republican-era China. They document changing fashion, architecture, design and artistic taste. The…

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Suggestion Was More Powerful Than Display

Many Shanghai advertising artists understood the power of restraint. Elegance. Harmony. Suggestion. The product did not always need to dominate the image. Sometimes the world surrounding it did the selling.…

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When Advertising Borrowed from Fine Art

By the 1930s, Shanghai advertising artists were drawing freely from the language of fine art. Graceful poses. Sophisticated lighting. Carefully constructed compositions. Commercial purpose and artistic ambition could exist in…

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One Collection Reveals Many Artists

Viewed individually, each poster is beautiful. Viewed together, they become something much greater. A collection allows us to compare styles, techniques and artistic personalities across an entire movement. That is…

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Not Every Artist Became Famous

Shanghai advertising art was created by an extraordinary community of artists. Some became celebrated. Others nearly disappeared from history. Some survive today largely through their signatures and their work. Collections…

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Look for the Signature

Most people notice the image first. Collectors often notice something smaller. The artist's signature. That tiny mark can reconnect a surviving advertisement with the artist who created it nearly a…

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Selling a Way of Life

The room mattered just as much as the woman. Furniture. Flowers. Architecture. Lighting. Every element worked together to create a world viewers wanted to enter. The product became part of…

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Fashion Was Never Just Fashion

Lady Standing by a Tree. SKU MI-2200.  Every qipao told a story. Advertising artists carefully depicted changing styles, fabrics and silhouettes. Fashion became part of the visual language of modern…

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The Face of Modern China 

MI-2102 Quiet confidence expressed through refined elegance. Shanghai's calendar girls were never simply beautiful women. They represented a changing society. Fashionable yet refined. Modern yet unmistakably Chinese. Advertising artists helped…

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